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Re-Launched Email-Marketing-Options.com Features Rating System and New Email Marketing Software Reviews

Submitted by admin on Thu, 02/11/2010 - 09:39

Email-Marketing-Options.com, a comparison and review web site for online email marketing software (software as a service), now features ratings of email marketing software providers and in-depth reviews based on five key email marketing categories. The ratings, which are based on thorough analyses of each service, are designed to simplify the process of comparing email marketing software.

Austin, Texas (Vocus/PRWEB) June 2, 2009 - Email-Marketing-Options.com, a website that compares and reviews email marketing software, has just been given a face-lift, re-designed and re-launched. The website features a new email marketing comparison grid that displays ratings for each provider across five main categories: Email Creation, Contact Management, Email Deliverability, Analyzing Reports and Customer Support. Each email marketing provider has been rated on each of the five categories and has also been given a cumulative score. The website's comparison grid had previously listed only the main features of each email newsletter service.

"Our email marketing ratings reflect countless hours of research and thorough analyses of service features," says site creator Leo Welder. "The ratings summarize our own testing process and user experiences, which we hope will aid people in comparing email marketing services and making a smart decision without wasting valuable time."

For those wanting to read the details behind the ratings, Email-Marketing-Options.com offers robust, updated email marketing reviews reviews that give site visitors everything they need to know in order to make an informed buying decision: the pros, cons and conclusion of each email marketing company, descriptions of the standard and unique features of each service under the five main comparison categories, key pricing information and free trial limitations.

In addition to the reviews of each email marketing tool, Email-Marketing-Options.com also features general information that will assist users in selecting a service, such as the Email Marketing Companies "Buyer's Guide" that offers tips for using an email marketing service, an "Expanded Pricing" grid that compares the monthly premiums of email marketing services, a "How to Get Started" section detailing the standard features under each email marketing category, and a "Market Standard" section that lists essential features of an email marketing service.

"Email marketing is a valuable business tool that everyone should be using, but many people simply don't know where to start," says Email-Marketing-Options.com affiliate manager Nick Middleton. "The information on our site, however, makes people aware of the different service choices available and the various ways businesses can utilize these tools in their everyday marketing practices."

Email marketing is a relatively new form of marketing that has already somewhat eclipsed direct mail marketing efforts. The popularity and success of email marketing compared to direct mail can be largely attributed to what Diego Vasquez of MediaLifeMagazine.com calls "the ability to filter," or to send "targeted" messages to a specific group of people based on collected personal information.

Email-Marketing-Options.com offers an "apples-to-apples" comparison of the top email marketing software services, which include services from Vertical Response, Constant Contact, iContact, MyNewsletterBuilder, Campaigner, MailChimp, and Big Response.

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For additional information regarding email marketing software, visit www.email-marketing-options.com.

Zilker Ventures, LLC is a web publisher that consolidates information and reviews various business and financial products.

Contact:
Jennifer Silva
Zilker Ventures, LLC
pr@zilkerventures.com
(512) 448-9031

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