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Campaign Monitor Review

Campaign Monitor Pros

  • Offers unlimited picture hosting (our Industry Benchmark is 5-10MB)
  • Allows you to create an A/B test campaign
  • Offers Google Analytics integration
  • Pricing by email and by contact count is available
  • Offers comprehensive reports analyzing subscriber actions (scored 5 out of 5 stars for Analyzing Reports)
  • Allows unsubscribers to fill out a feedback form

Campaign Monitor Cons

  • Does not have both video and web tutorials
  • Does not have a WYSWIG editor
  • Does not have telephone customer support
  • Does not have live chat customer support
  • Wait times for customer support were long
  • Fewer than 100 templates are offered

Best For

Web designers or those with advanced HTML skills because their templates are very difficult to edit for beginners

Campaign Monitor Conclusion

Campaign Monitor received 19 out of 25 stars. They performed very well in Contact Management and Email Deliverability. However, their lack of a WYSIWYG editor during Email Creation and poor Customer Support leave a bit to be desired. Campaign Monitor scored high on Analyzing Reports by going beyond our Industry Benchmark and offering A/B split testing campaigns.

Email Creation Icon Campaign Monitor: Email Creation

Campaign Monitor received 3 out of 5 stars for Email Creation. They offer an unlimited amount of image hosting space but do not allow you to custom edit images once they've been uploaded. Campaign Monitor only offers about 40 premade email templates, a number below our Industry Benchmark of at least 100 templates. We found these templates to be moderately flexible, but most manipulation requires a working knowledge of HTML, which might be a bit more complicated for email marketing beginners. These templates allow you to use multiple columns, but you aren't able to replace or edit the images already included on the template. Campaign Monitor does not currently offer a WYSIWYG editor, which enables you to easily edit your email campaign while seeing what it will look like to your readers. Their editor also does not allow you drag and drop both content and image blocks. Campaign Monitor integrates with social networking sites such as Twitter and Facebook allowing you to maximize your marketing outreach.

Contact Management Icon Campaign Monitor: Contact Management

Campaign Monitor received 4 out of 5 stars for Contact Management. To import contacts into Campaign Monitor, you must manually create a CSV or TXT file version of your contacts and then import that file into the system. Once the contacts had been inserted into the system, we found the management of the contacts was very easy. They provide autoresponders, as well as automatically removing unsubscribes and hard bounces. Campaign Monitor also allows unsubscribers to fill out and provide feedback as to why they unsubscribed.

Email Deliverability Icon Campaign Monitor: Email Deliverability

Campaign Monitor received 4 out of 5 stars for Email Deliverability. They successfully delivered our test emails to 100% of recipients while correctly reporting bounces on bad email addresses we intentionally put in our test. Campaign Monitor utilizes spam checking software to ensure your email will likely make it to your recipient's inbox. When scheduling campaigns for immediate delivery, Campaign Monitor delivered emails within a minute.

Analyzing Reports Icon Campaign Monitor: Analyzing Reports

Campaign Monitor received 5 out of 5 stars for Analyzing Reports. They provide detailed reports, giving the user statistics on opens, forwards, number of clicks, bounces, unsubscribes, spam reports and top performing links. Under testing, we found Campaign Monitor's reports to accurately reflect a recipient's actions. Campaign Monitor graphically reports these statistics online in the user's account. They also allow the user to customize a report spreadsheet for export, although you cannot export click-throughs. Campaign Monitor also fully integrates their reports with Google Analytics and even offer the ability to create an A/B split testing campaign, which lets you test certain aspects of your email campaigns to maximize open rates.

Customer Support Icon Campaign Monitor: Customer Support

Campaign Monitor received 3 out of 5 stars for Customer Support. They lack phone or live chat support, which we consider Industry Benchmarks and only offer 24/7 email support. However, we found that once they responded, Campaign Monitor customer support was very informative, but they took more than seven hours to respond which seemed a little long. They do provide the user with text-based tutorials and a comprehensive FAQ section.

Pricing Icon Campaign Monitor: Pricing

Campaign Monitor allows an unlimited number of emails to be sent to up to five people. Their pricing is both email-based and contact-based because you can opt to send unlimited emails to all of the email addresses in your contact list, which starts at $15 for 500 contacts, or pay $5 per campaign plus 1 cent per email sent.

Campaign Monitor Pricing
$7.50
$20.00
$30.00
Visit campaignmonitor.com for more prices
Campaign Monitor Ratings
Email Marketing Reviews - 3 stars for Campaign Monitor's Email Creation      3
Email Marketing Reviews - 4 stars for Campaign Monitor's Contact Management      4
Email Marketing Reviews - 4 stars for Campaign Monitor's Email Deliverability      4
Email Marketing Reviews - 5 stars for Campaign Monitor's Analyzing Reports      5
Email Marketing Reviews - 3 stars for Campaign Monitor's Customer Support      3
Overall Score 19 / 25
Campaign Monitor Features
HTML editor
Import from XLS file, CSV, or cut & paste
100%
Opens, clicks, forwards, bounces, unsubscribes, spam reports, top performing links, reports in graphs, and benchmarks available to rate performance of your email campaign compared to other companies
Email only (24/7)
41
Standard Quality
Unlimited
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-
N/A