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Email Marketing Reviews

Email Marketing Software

Vertical Response

Pros

  • 25MB of image hosting space
  • Free removal of the VerticalResponse logo from your emails
  • Import multiple contacts from CSV files and email accounts (i.e. Gmail, Hotmail, Yahoo)
  • Export reports into a spreadsheet or text file & receive reports summary in an email
  • A/B testing
  • Google Analytics integration
  • Great customer support
  • Spam checker
  • 100% deliverability, according to our test

Cons

  • No auto-responders
  • Can't simply cut/paste multiple contacts from a document into the interface

Conclusion

Thanks to a few key changes, VerticalResponse now offers a quality email marketing service at an affordable price. VerticalResponse consistently performed well in all five of the main email marketing categories in our survey; Creating an Email, Loading/Managing Contacts, Analyzing Reports, Customer Support and Deliverability. In addition, VerticalResponse offers a few exceptional features, such as 25MB of image hosting space, A/B testing, Google Analytics integration, and a spam checker, which are not available with other services.

Complete Vertical Response Review

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Vertical Response Pricing
30 days, 100 emails
$10.00
$28.00
$46.00
Visit verticalresponse.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for Vertical Response's Email Creation      4
Email Marketing Reviews - 4 stars for Vertical Response's Contact Management      4
Email Marketing Reviews - 5 stars for Vertical Response's Email Deliverability      5
Email Marketing Reviews - 5 stars for Vertical Response's Analyzing Reports      5
Email Marketing Reviews - 5 stars for Vertical Response's Customer Support      5
Overall Score 23 / 25

Constant Contact

Pros

  • WYSIWIG/point-and-click editor
  • Free removal of the Constant Contact logo from your emails
  • Import contacts from ACT! By Sage, Quickbooks, Outlook/Outlook Express, Excel, CSV, TXT, copy & paste
  • Compare average opens, click-throughs, & bounce rates to other Constant Contact email campaigns/industry benchmarks
  • Great customer support
  • Spam checker
  • 100% deliverability according to our test

Cons

  • Only 5 hosted images (25 MB upgrade costs $5/month)
  • Exported reports contain limited data
  • No A/B testing

Conclusion

Constant Contact is a well-known email marketing brand name that is "best practices"-oriented. Constant Contact scores high on email creation, contact management, deliverability and customer support. Although they are the only provider to have industry benchmarks against which you can measure the performance of your campaign, the reporting interface lacks some features that many of the other services offer.

Complete Constant Contact Review

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Constant Contact Pricing
60 days, 100 contacts
$15.00
$30.00
$50.00
Visit constantcontact.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for Constant Contact's Email Creation      4
Email Marketing Reviews - 4 stars for Constant Contact's Contact Management      4
Email Marketing Reviews - 5 stars for Constant Contact's Email Deliverability      5
Email Marketing Reviews - 3 stars for Constant Contact's Analyzing Reports      3
Email Marketing Reviews - 5 stars for Constant Contact's Customer Support      5
Overall Score 21 / 25

Benchmark Email

Pros

  • WYSIWYG editor
  • Free removal of Benchmark Email logo on request
  • Import contacts from Gmail, Hotmail, AOL, Excel, CSV, TXT, copy & paste
  • Autoresponder
  • Google Analytics integration
  • Helpful customer support
  • Good spam checker

Cons

  • 500 kb of image hosting space (approximately 8 images)
  • No A/B testing

Conclusion

Benchmark Email makes it very easy for you to create and track your email newsletters. Benchmark Email scores well in all five main email marketing categories in our survey; Creating an Email, Loading/Managing Contacts, Analyzing Reports, Customer Support and Deliverability.

Complete Benchmark Email Review

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BenchmarkEmail Pricing
30 days, 250 emails
$9.95
$12.95
$19.95
Visit benchmarkemail.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for Benchmark  Email's Email Creation      4
Email Marketing Reviews - 5 stars for Benchmark  Email's Contact Management      5
Email Marketing Reviews - 4 stars for Benchmark  Email's Email Deliverability      4
Email Marketing Reviews - 4 stars for Benchmark  Email's Analyzing Reports      4
Email Marketing Reviews - 4 stars for Benchmark  Email's Customer Support      4
Overall Score 21 / 25

My Newsletter Builder

Pros

  • Survey templates included at no additional charge
  • Scheduled Auto-Responder
  • Upload up to 30 images to newsletter (one per article)
  • Free Jukebox Alive account to host audio and video that can be inserted into email newsletters
  • Downloadable CSV template that simplifies importing contacts
  • Remove MyNewsletterBuilder logo from your emails for free (call to request)
  • Integrates with Google Analytics
  • 99% deliverability guarantee
  • 100% deliverability according to our test

Cons

  • No WYSIWIG editor
  • No A/B testing
  • Limited statistical reporting

Conclusion

MyNewsletterBuilder is a great option for sending auto-series campaigns (a series of emails scheduled to be sent in advance), survey emails, and audio/video-rich newsletters. However, their lack of both a WYSIWYG email editor and depth of statistical reporting keeps them from being a top tier email marketing software provider.

Complete My Newsletter Builder Review

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MyNewsletterBuilder Pricing
30 days, 250 emails
$10.00
$15.00
$20.00
Visit mynewsletterbuilder.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for My Newsletter Builder's Email Creation      4
Email Marketing Reviews - 4 stars for My Newsletter Builder's Contact Management      4
Email Marketing Reviews - 4 stars for My Newsletter Builder's Email Deliverability      4
Email Marketing Reviews - 4 stars for My Newsletter Builder's Analyzing Reports      4
Email Marketing Reviews - 4 stars for My Newsletter Builder's Customer Support      4
Overall Score 20 / 25

Campaigner

Pros

  • 500+ email templates in 20 categories
  • WYSIWYG email editor
  • 1 MB image hosting space (5MB for the $25 and $40 plans; 10MB for the $55 plan)
  • Import contacts from XLS, XLSX, CSV, Gmail, Hotmail, Yahoo Mail, & Outlook, Cut & Paste
  • Export campaign reports directly into a CSV file
  • 100% deliverability according to our test
  • Great customer support

Cons

  • No auto responder
  • No A/B testing
  • Campaigner logo at the bottom of each email for all plans below the $55 plan (Removal of logo for $55 plan and above requires talking to the Corporate Team and will cost a one-time fee of $250.)

Conclusion

Campaigner recently updated their email marketing service and now offers a competitive product at an affordable price.  After our review, we rated them highly on Email Creation, Contact Management, Email Deliverability and Customer Service.  Although their campaign reporting is standard, Campaigner’s much improved user-friendliness and competitive pricing make it a great choice as an email marketing service

Complete Campaigner Review

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Campaigner Pricing
30 days, 500 contacts
$10.00
$25.00
$40.00
Visit campaigner.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for Campaigner's Email Creation      4
Email Marketing Reviews - 4 stars for Campaigner's Contact Management      4
Email Marketing Reviews - 5 stars for Campaigner's Email Deliverability      5
Email Marketing Reviews - 3 stars for Campaigner's Analyzing Reports      3
Email Marketing Reviews - 4 stars for Campaigner's Customer Support      4
Overall Score 20 / 25

iContact

Pros

  • Survey email templates included at no additional cost
  • WYSIWIG/point-and-click editor
  • Multiple options for importing contacts, including QuickImport tool for Microsoft Outlook
  • Active monitoring by iContact team of your outgoing email content for spam triggers
  • Thorough tutorials
  • 100% deliverability according to our test

Cons

  • 500 kb of image hosting space (approximately 8 images)
  • Fee to remove iContact logo from outbound emails (10% monthly premium)
  • No A/B testing
  • Exported reports contain limited data

Conclusion

iContact has a very straightforward email editor that makes creating a simple mass email relatively easy. They also include survey email templates, which allow you to poll customers, for free. However, limited image hosting and the expense associated with removing the iContact brand from your emails detract from your ability to create a fully customized email. They also do not offer A/B testing, which some consumers find useful when preparing an email campaign for a large contact list.

Complete iContact Review

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iContact Pricing
15 days, 250 contacts
$9.95
$14.00
$19.00
Visit icontact.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for iContact's Email Creation      4
Email Marketing Reviews - 4 stars for iContact's Contact Management      4
Email Marketing Reviews - 4 stars for iContact's Email Deliverability      4
Email Marketing Reviews - 4 stars for iContact's Analyzing Reports      4
Email Marketing Reviews - 4 stars for iContact's Customer Support      4
Overall Score 20 / 25

StreamSend

Pros

  • Step-by-step email creation walkthrough
  • WYSIWYG editor
  • Autoresponder
  • Unlimited image hosting
  • Google Analytics integration

Cons

  • Only 14 templates
  • No A/B testing
  • No Live Chat support

Conclusion

StreamSend is a great option for consumers who are new to email marketing. StreamSend's step-by-step process for creating an email makes it simple and easy to create a marketing campaign with little to no previous experience. Although creating an email campaign with StreamSend is easy, they do lack some of our market standard features seen in other email marketing companies such as A/B testing and a simple process for removing bounced email addresses.

Complete StreamSend Review

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StreamSend Pricing
30 days, 200 emails
$19.90
$39.90
$59.90
Visit streamsend.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for StreamSend's Email Creation      4
Email Marketing Reviews - 3 stars for StreamSend's Contact Management      3
Email Marketing Reviews - 4 stars for StreamSend's Email Deliverability      4
Email Marketing Reviews - 3 stars for StreamSend's Analyzing Reports      3
Email Marketing Reviews - 4 stars for StreamSend's Customer Support      4
Overall Score 18 / 25

AWeber

Pros

  • WYSIWYG editor
  • Free removal of the AWeber logo from your emails
  • Scheduled Auto-Responder
  • Integrate your contact lists with 26 Shopping Carts (including Google Checkout, Paypal, and Yahoo), Membership Sites & Podcasting Tools, and Lead Services
  • In-depth reports
  • Cut & paste contacts into your email list
  • A/B testing
  • 100% deliverability according to our test

Cons

  • No free image hosting
  • Can’t export reports
  • Limited options for importing contacts
  • No free trial

Conclusion

AWeber's greatest strengths are its email deliverability and contact management features. They also offer in-depth reports and weekend customer support. Their email creation and email campaign reports, however, have a few limitations. But overall, AWeber offers a reliable and unique email marketing service.

Complete AWeber Review

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AWeber Pricing
$19.00
$29.00
$49.00
Visit aweber.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 3 stars for AWeber's Email Creation      3
Email Marketing Reviews - 3 stars for AWeber's Contact Management      3
Email Marketing Reviews - 4 stars for AWeber's Email Deliverability      4
Email Marketing Reviews - 3 stars for AWeber's Analyzing Reports      3
Email Marketing Reviews - 4 stars for AWeber's Customer Support      4
Overall Score 17 / 25

JangoMail

Pros

  • Free, unlimited image hosting
  • WYSIWYG Editor
  • Free removal of the JangoMail logo from your outgoing emails
  • Google Analytics Integration
  • A/B testing
  • Connects to web or local databases (such as MS Excel and MS Access)
  • Import contacts from Salesforce
  • Easily segment your email based on triggers
  • Scheduled Auto-Responder
  • Spam checker
  • Email rendering tool shows you what your email will look like in popular email programs (Yahoo!, Gmail, AOL, Hotmail, Thunderbird and Windows)

Cons

  • Less than 63% deliverability according to our test
  • Only 14 email templates
  • Difficult to import contacts from Excel files (.CSV and .XLS)
  • Difficult to locate and setup A/B testing

Conclusion

JangoMail is not user-friendly enough for the average email marketer, but they offer some valuable email marketing features for advanced internet users. JangoMail offers some very useful features, such as unlimited image hosting, list segmentation based on triggers and a scheduled auto-responder, which allows you to schedule and send emails ahead of time, based on specific actions or triggers. (MyNewsletterBuilder and AWeber are the only other email marketing providers in our reviews that offer auto-responders.) But JangoMail’s imperfect deliverability rate, limited template options and confusing online interface contributed to a lower overall score.

Complete JangoMail Review

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JangoMail Pricing
50 emails
$30.00
$50.00
$100.00
Visit jangomail.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 3 stars for JangoMail's Email Creation      3
Email Marketing Reviews - 4 stars for JangoMail's Contact Management      4
Email Marketing Reviews - 3 stars for JangoMail's Email Deliverability      3
Email Marketing Reviews - 4 stars for JangoMail's Analyzing Reports      4
Email Marketing Reviews - 3 stars for JangoMail's Customer Support      3
Overall Score 17 / 25

MailChimp

Pros

  • Highly customizable email templates
  • WYSIWYG/point-and-click editor
  • Free, unlimited image hosting
  • Free removal of the MailChimp logo from your outgoing emails
  • Import contacts from Excel, CSV, TXT, Salesforce, Highrise
  • Export reports as Excel, CSV, TXT files
  • Compare your campaign statistics to other MailChimp email campaigns/industry benchmarks
  • A/B testing
  • Google Analytics integration
  • 100% deliverability according to our test

Cons

  • Only 4 basic email templates (These are more like layouts that must be customized from scratch).
  • Inaccurate tracking and reporting
  • Limited email support availability (M-F 9a-5p EST)
  • No phone support

Conclusion

MailChimp is a stylish and relatively new email marketing service, which offers some great advantages, but which also contains significant flaws. Although MailChimp offers unparalleled email creation flexibility, a superior contact management system and reliable email deliverability, they have inaccurate reporting and poor customer support.

Complete MailChimp Review

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MailChimp Pricing
$30.00
$50.00
$75.00
Visit mailchimp.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 3 stars for MailChimp's Email Creation      3
Email Marketing Reviews - 5 stars for MailChimp's Contact Management      5
Email Marketing Reviews - 5 stars for MailChimp's Email Deliverability      5
Email Marketing Reviews - 2 stars for MailChimp's Analyzing Reports      2
Email Marketing Reviews - 2 stars for MailChimp's Customer Support      2
Overall Score 17 / 25

Elite Email

Pros

  • Free, unlimited image hosting and online image gallery
  • Basic online image editor
  • Autoresponder
  • Import contacts from CSV and XLS, cut & paste contacts, and automatically sync exported and online contact lists
  • Email preview button

Cons

  • Less than 75% deliverability rate according to our test
  • One-time fee of $249 to remove EliteEmail logo from your emails
  • Non-customizable web sign-up form
  • No A/B testing
  • Exported reports contain limited data

Conclusion

EliteEmail offers a couple of unique email creation and contact management features but is rather limited in deliverability and reporting. EliteEmail has a couple of useful, unique features that we like and hope more email marketing companies will offer. However, their imperfect email deliverability rate as well as reporting limitations contributed to a lower overall score.

Complete Elite Email Review

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EliteEmail Pricing
1000 emails
$10.00
$23.00
$45.00
Visit eliteemail.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 3 stars for Elite Email's Email Creation      3
Email Marketing Reviews - 4 stars for Elite Email's Contact Management      4
Email Marketing Reviews - 3 stars for Elite Email's Email Deliverability      3
Email Marketing Reviews - 3 stars for Elite Email's Analyzing Reports      3
Email Marketing Reviews - 3 stars for Elite Email's Customer Support      3
Overall Score 16 / 25

Big Response

Pros

  • WYSIWYG/point-and-click editor
  • Preview your email in different email account inboxes (like Gmail, Hotmail, Yahoo)
  • Free, unlimited image hosting
  • In-depth email campaign report statistics
  • A/B testing
  • Google Analytics integration

Cons

  • Less than 50% deliverability rate according to our test
  • No phone or live chat support
  • Limited options for importing contacts
  • Cannot create a website signup form

Conclusion

Although Big Response's email creation tools are straightforward and easy-to-use, their lack of reliable deliverability as well as their non-existent customer support make them an undesirable choice as an email marketing service provider.

Complete Big Response Review

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BigResponse Pricing
30 days, 100 emails
$10.00
$15.00
$29.00
Visit bigresponse.com for more prices
Email Marketing Review Ratings
Email Marketing Reviews - 4 stars for Big Response's Email Creation      4
Email Marketing Reviews - 3 stars for Big Response's Contact Management      3
Email Marketing Reviews - 2 stars for Big Response's Email Deliverability      2
Email Marketing Reviews - 5 stars for Big Response's Analyzing Reports      5
Email Marketing Reviews - 1 stars for Big Response's Customer Support      1
Overall Score 15 / 25